Book Review

More Is More: How the Best Companies Go Farther and Work Hard to Create Knock Your Socks Off Customer Experience by Blake Morgan

In More Is More: How the Best Companies Go Farther and Work Harder to Create Knock-Your-Socks-Off Customer Experiences by Blake Morgan, Morgan lays out an organizational psychology theory on how companies can gain and retain customers by creating exceptional customer experiences from initial advertising to customers becoming repeat customers of a brand. The typical company… Continue reading More Is More: How the Best Companies Go Farther and Work Hard to Create Knock Your Socks Off Customer Experience by Blake Morgan

Book Review

The Employee Experience Advantage: How to Win the War for Talent By Giving Employees the Workspaces They Want, The Tools They Need, And a Culture They Can Celebrate By Jacob Morgan

In his organizational psychology book on a ground breaking read in employee experience, Jacob Morgan’s book The Employee Experience Advantage: How to Win the War for Talent By Giving Employees the Workspaces They Want, The Tools They Need, And A Culture They Can Celebrate is full of valuable information for those in business. The study… Continue reading The Employee Experience Advantage: How to Win the War for Talent By Giving Employees the Workspaces They Want, The Tools They Need, And a Culture They Can Celebrate By Jacob Morgan

Book Review

The Future of Work: Attract New Talent, Build Better Leaders, and Create a Competitive Organization By Jacob Morgan

In his very forward thinking and moving book, The Future of Work: Attract New Talent, Build Better Leaders, and Create a Competitive Organization by Jacob Morgan, explains what the future of work seems to be trending to through his research. Morgan starts the book off by discussing what future employees might look like and how… Continue reading The Future of Work: Attract New Talent, Build Better Leaders, and Create a Competitive Organization By Jacob Morgan

Book Review

How to Interview People: A Guide to Choosing the Best Person For the Job Every Time By Heike Guilford

If you are a business leader who has to interview people for positions in your company, you may enjoy How to Interview People: A Guide to Choosing the Best Person For the Job Every Time by Heike Guilford. This is a short read that is packed with not only information, but personal experiences from an… Continue reading How to Interview People: A Guide to Choosing the Best Person For the Job Every Time By Heike Guilford

Book Review

The Parker Principles: 10 Leadership Force Multipliers By Mel Parker

A great resource for leaders in any field, The Parker Principles: 10 Leadership Force Multipliers by Mel Parker, goes through ten aspects and personality features of any good leader by using the amazing and inspiring career that the author has had. There are a lot of books out there that talk about leadership characteristics in… Continue reading The Parker Principles: 10 Leadership Force Multipliers By Mel Parker

Book Review

The Complete Guide to Facebook Advertising By Brian Meert

A very helpful resource guide, The Complete Guide to Facebook Advertising by Brian Meert takes you step by step through how to create and manage your business and your business ads on Facebook.  The guide offers many graphics and screenshots that take you through the process starting at making a Facebook profile and page to… Continue reading The Complete Guide to Facebook Advertising By Brian Meert